I design the parts of software where money and records have to be right.
ALLEN KANG
Senior Product Designer
Toronto · 8 years
- Split transactions-70% tickets
- Fee opt-in, A/B75→92%
- Automation ARR+13%
- Adoption, 355 orgs30%
- Components → 1 library340+
- Tax rules keptCA US AU
Thank you for reviewing
mooque
“Allen has this rare ability to zoom from the tiniest UI detail all the way out to cross-product systems thinking without missing a beat.”
Try a redesign
A live slice of my cancer care redesign. Pick a stage.
Where patients are waiting
Illustrative data
106 of 175 patients in active treatment are past their target date.
Selected work
All work
Aplos (now Velora) · Senior Product Designer · 2025 to 2026
Aplos × Keela: Connecting CRM and Accounting for Nonprofits
The first feature two merged companies shipped together: a data sync that turned out to be a trust problem.
12finance managers interviewed, which reframed a data sync as a trust problem
InteractiveAplos (now Velora) · Senior Product Designer · 2025
Transaction Workflows: The Feature That Was Causing Churn
One payment can be a donation, a gift and a ticket at once. The product couldn't record that, and it was our top churn driver.
70%fewer categorization support tickets in the first month

Keela, then Aplos · Lead, then Senior Product Designer · 2024 to 2026
Orchid: A Design System Born From a Merger
Three products, 340+ components, and three teams who didn't choose each other. One shared system.
340+components brought into one shared library

Keela · Product Designer · 2021
Automation for Nonprofits: When the Real Obstacle Is Fear
A no-code automation builder where the hardest design problem was fear, not complexity.
13%ARR increase, 30% adoption across 355 orgs
InteractiveAplos (now Velora) · Raisely · Senior Product Designer · 2026
Fee Opt-In: Winning the Moment Donors Change Their Mind
An A/B test on the moment a donor edits their fee. The winning design took opt-in from 75% to 92%.
75% → 92%Donation fee opt-in, A/B tested
Data visualization, interactive
Dashboards I designed, rebuilt as working versions.
InteractiveMyJourney · UX/UI Designer (part-time) · 2019 to 2022
Cancer Care Dashboards, Revisited
Dashboards for clinicians tracking cancer patients and for the teams running cancer conferences, and what I would have done differently: four interactive redesigns and one system-level fix.
4dashboard screens rebuilt as working redesigns you can try
InteractiveKeela · Lead Product Designer · 2024
Keela Contacts: A Record That Says What to Do Next
The contact record a fundraiser opens before every call, redesigned to show what changed and what to do about it. Includes a working version of the design.
Between two worlds
I’m a builder and a translator. Most of my work happens where two sides don’t share a language yet.
Korean and English
Built the bilingual script reader a forty-person musical rehearsed with.
Toronto YuwolSoftware and The people it forgets
Design for accountants, clinicians and donors who never asked for software.
Transaction WorkflowsBuilt end to end
PlaygroundProducts I designed and shipped myself, from research to release.
Live appMobile App
ARND
A map-first app for the city's small shows: buskers, pop-ups, and small-venue sets. Started as a concept, now a working app running on live curated Toronto listings, in beta at arnd.app.
Live appInternal Tool
Toronto Yuwol
Internal tooling for a bilingual musical company of forty: scheduling and attendance, a Korean-English script reader used daily, and a bill splitter for a company that shares its costs.

Side Project
Forkestrate
I partnered with a PM and two engineers to build an AI cooking app from zero to MVP in under three months. It also taught me how to design for AI before it hit my day job.
Off the clock
I’m an optimist. Optimism is a design tool: it’s how you get people to believe a better version is possible, then go build it.
On stage in a 40-person musical this August, 350 tickets sold, running on apps I built.

Building for the arts scene: Toronto Yuwol, ARND and ArtsGaze.

Grew up around cooks and musicians. Most of my ideas start there.

Ran a half-marathon on my own.

Raised $1,000 for SickKids Hospital.

A daily streak for years: French, now chess.